{
 "meta": {
  "source": "FCV Index",
  "url": "https://footballclubvaluations.com",
  "valuation_date": "2026-10-28",
  "methodology_version": "1.1",
  "licence": "CC BY 4.0",
  "licence_url": "https://creativecommons.org/licenses/by/4.0/",
  "attribution": "Source: FCV Index (footballclubvaluations.com)",
  "disclaimer": "Independent estimates of enterprise value for information only. Not investment advice."
 },
 "data": {
  "slug": "swansea-city",
  "name": "Swansea City",
  "league": "Championship",
  "league_code": "ENG2",
  "league_slug": "championship",
  "in_league": "the Championship",
  "country": "England",
  "currency": "GBP",
  "valuation_date": "2026-10-28",
  "enterprise_value": 53.6,
  "enterprise_value_gbp_m": 53.6,
  "enterprise_value_eur_m": 63.8,
  "range_low_m": 45.6,
  "range_high_m": 61.6,
  "range_low_gbp_m": 45.6,
  "range_high_gbp_m": 61.6,
  "data_grade": "A",
  "data_grade_meaning": "Built from the club's latest filed accounts (Companies House)",
  "range_pct": 15,
  "rank_overall": 120,
  "rank_in_league": 17,
  "value_if_stays_m": 31.2,
  "value_if_promoted_m": 161.7,
  "value_if_relegated_m": 21.0,
  "probability_promotion": 0.172,
  "probability_relegation": 0.002,
  "probability_stay": 0.826,
  "expected_finish": 7.5,
  "played": 12,
  "points": 23,
  "latest_revenue_m": 22.3,
  "revenue_source": "Companies House filed accounts",
  "forward_revenue_m": 23.2,
  "adjusted_revenue_multiple": 1.4,
  "revenue_approach_value_m": 32.4,
  "asset_approach_value_m": 34.5,
  "squad_value_eur_m": 42.1,
  "stadium_capacity": 21088,
  "stadium_ownership": "Leased",
  "academy_category": 2,
  "owner": "Swansea Football LLC (Cravatt/Cohen)",
  "net_debt_gbp_m": 0.8,
  "indicative_equity_value_gbp_m": 52.8,
  "kpmg_benchmark_2026_eur_m": null,
  "filed_accounts": {
   "company_number": "00123414",
   "year_end": "2025-06-30",
   "accounts_type": "company",
   "turnover_gbp_m": 22.3,
   "turnover_prior_year_gbp_m": 21.5,
   "staff_costs_gbp_m": 29.0,
   "operating_result_gbp_m": -20.7,
   "profit_on_player_sales_gbp_m": 8.1,
   "profit_before_tax_gbp_m": -21.6,
   "net_assets_gbp_m": 22.7,
   "cash_gbp_m": 3.0,
   "borrowings_gbp_m": 3.8,
   "source_url": "https://find-and-update.company-information.service.gov.uk/company/00123414/filing-history"
  },
  "url": "https://footballclubvaluations.com/clubs/swansea-city/",
  "api_url": "https://footballclubvaluations.com/api/v1/clubs/swansea-city.json",
  "methodology_url": "https://footballclubvaluations.com/methodology/",
  "methodology_version": "1.1",
  "licence": "CC BY 4.0",
  "licence_url": "https://creativecommons.org/licenses/by/4.0/",
  "desirability": {
   "score": 48.3,
   "rank_of_92": 49,
   "rank_range_90": [
    44,
    54
   ],
   "division_median_score": 60.6,
   "pillars": {
    "Heritage and lore": 45.3,
    "Global recognition": 66.8,
    "Fanbase depth": 49.6,
    "Catchment": 45.1,
    "Location and access": 15.4,
    "Momentum": 28.0
   },
   "value_premium_pct": -5.9,
   "value_before_index_gbp_m": 55.9,
   "index_effect_gbp_m": -2.3,
   "inputs": {
    "founded": 1912,
    "top_flight_seasons": 9,
    "premier_league_seasons": 7,
    "last_top_flight_season": "2017-18",
    "major_honours": {
     "h_league": 0,
     "h_fac": 0,
     "h_lc": 1,
     "h_ucl": 0,
     "h_uel": 0,
     "h_cwc": 0,
     "h_fairs": 0,
     "h_uecl": 0
    },
    "honours_points": 1,
    "wikipedia_languages": 80,
    "wikipedia_views_12m": 477476,
    "wikipedia_views_24m": 963946,
    "avg_attendance_2023_25": 16038,
    "attendance_vs_division": 0.73,
    "capacity": 21088,
    "average_division_10y": 1.8,
    "population_30km": 538443,
    "median_pay_30km": 36640,
    "share_of_support_30km": 1.0,
    "rival_league_clubs_30km": 0,
    "km_to_london": 264,
    "nearest_major_airport": "Bristol",
    "km_to_airport": 89,
    "wikipedia_views_change": -0.018,
    "divisions_climbed_since_2015": -1,
    "attendance_change_2023_24": -0.065
   },
   "imputed": [],
   "version": "0.9",
   "url": "https://footballclubvaluations.com/desirability/"
  },
  "desirability_score": 48.3,
  "desirability_rank_of_92": 49,
  "desirability_premium_pct": -5.9,
  "answer": "The FCV Index values Swansea City at £53.6m as of 28 October 2026, with an indicative range of £45.6m–61.6m (data grade A). That ranks Swansea City #17 in the Championship and #120 of the 198 clubs in the index. Its FCV Desirability score is 48 out of 100 (#49 of the 92 English league clubs).",
  "citation": "FCV Index, Swansea City valuation as of 28 October 2026, https://footballclubvaluations.com/clubs/swansea-city/"
 }
}